As one of the most important elements of online marketing success, content can consume vast
amounts of time and energy. It’s not unusual for a business owner to spend several hours a day
brainstorming, writing, and publishing their content.
While you can’t really eliminate your need for content, you can reduce the amount of time you
spend on it. By embracing tips, tactics, and systems that support you and your business, it’s
safe to say that you can cut your content time in half and still create the same great content
you’ve been creating.
Your time is precious. By becoming more efficient and productive, you’re able to reallocate that
time you saved on content to other profitable tasks. For example, if you’re a coach and you free
up 5 hours a week, you can spend those five hours coaching clients and making money.